Why does Fair Trade Month matter this October?

Help us reach our Fair Trade Month goal!
Starting the first week of September, join us in getting the word out about Fair Trade with our Fair Trade Month blog, banner and widget!
Visit www.fairtradcertified.orgfor more info.
Dear Joel,
October is Fair Trade Month and this year our campaign will be more exciting than ever with special offers, fun facts and ways you can get involved from a range of Fair Trade Certified licensees, retailers and partner organizations.
This year's theme is Every Purchase Matters and we'll be asking you to vote on the aspect of Fair Trade that matters most to you; whether it's Fighting Poverty, Protecting the Environment, Building Sustainable Business, Empowering Women or Supporting Education. You can share your vote with family and friends online and help spread the word about how Fair Trade is helping people vote with their dollars about issues that matter to you.
Each day the Fair Trade Month website will feature a different Fair Trade Month partner and highlight their campaigns to educate consumers and their supporters. We will also have fun and easy actions throughout the month for you and your family to make a difference for Fair Trade far beyond your every day purchases.
Help us reach our goal of 1000 donations for Fair Trade, 100 new Fair Trade Town campaigns, 200 Fair Trade Month events, 60,000 supporters on Facebook and 8000 followers on Twitter. Every purchase matters and every action you take makes a real difference for the world's farmers.
To learn more please visit our website at www.fairtradecertified.org.
Warm Regards,
TransFair USA
TransFair USA  |  1500 Broadway, Suite 400  |  Oakland, CA 94612