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via Fair Trade Certified ™ Blog by Katie on 8/19/10
October is Fair Trade Month. It is a time to celebrate the incredible impact that Fair Trade has had on the lives of farming families, and to spread awareness of this powerful consumer movement.
Here at TransFair USA, we have a lot up our sleeves, and we are pleased to tell you that Fair Trade Month 2010 is going to be the best yet. There will be hundreds of celebrations across the country, special discounts and promotions on Fair Trade Certified products, and plenty of product giveaways!
This year's theme is Every Purchase Matters. Every purchase matters means taking an extra moment to think about the impact your purchases will have - on your own well being, on the people who produce the products and on the environment. With Fair Trade, every purchase you make has the power to make a difference in the world.
Beginning in October, we'll unveil a new website where you'll be able to speak up about which aspect of Fair Trade matters most to you. Is it Fighting Poverty, Protecting the Environment, Building Sustainable Business, Empowering Women or Supporting Education? Once you've voted, we encourage you to share your selection with family and friends online and help spread the word about how Fair Trade is helping people vote with their dollars about issues that matter to you.
Also, make sure to follow us on Facebook and Twitter, because each day we will feature fun and easy actions for you and your family to support Fair Trade far beyond your every day purchases. We will also feature several Fair Trade Month partners each day and highlight their products and their commitment to Fair Trade. Those partners have been kind enough to donate Fair Trade Certified product, which we pass on to you through dozens of giveaways each week!
As a core Fair Trade supporter, we'd like to fill you in on our Fair Trade Month goals (because we'll need your help to reach them!). This year, we'd like to reach:Every purchase matters and every action you take during Fair Trade Month (and beyond) makes a real difference for the world's farmers.